look at past papers from moodle
Warp films:
Warp Films is one of the UK's most critically acclaimed independent film production companies, and is based in Sheffield & London, UK, with a further office in Melbourne, Australia. Warp Films have been behind an array of critically acclaimed and award winning films, including several BAFTAs.
Warp Films was established by Warp Records' founding partners, Rob Mitchell and Steve Beckett and is run by Mark Herbert & Robin Gutch. The first film, shot in 2002, was Chris Morris' BAFTA winning short My Wrongs. Soon after, Warp Films' debut feature Dead Man's Shoes was released to critical acclaim, awards included the Hitchcock D'or (Dinard Festival) and the Southbank award for Best Film. Warp Films expanded in 2006 with Warp X, the low budget digital 'studio' backed by Film4, UK Film Council, Optimum Releasing, Screen Yorkshire and EM Media. A number of projects were created under the new label, including A Complete History of My Sexual Failures, Donkey Punch,Hush, Bunny & the Bull, She A Chinese and All Tomorrow's Parties. The company's breakthrough came in 2007 with Shane Meadows' This Is England which won a flurry of awards including Best Film at the British Independent Films Awards, the Special Jury Prize at Rome Film Festival and Best British Film at the BAFTAs. At the same ceremony Paddy Considine's Dog Altogether won the best short film BAFTA. Also released in 2007 was Grow Your Own, written by Frank Cottrell Boyce. This Is Englandwas such a success that in 2010 and 2011, Warp Films broke through into television with the sequelsThis Is England '86 & '88 for Channel 4.
working title:
Working Title Films was co-founded by producers Tim Bevan and Sarah Radclyffe in 1983. In 1992, PolyGram became the company's corporate backer. Radclyffe left Working Title, and Eric Fellner, a fellow independent film producer, joined the company. The company produced a variety of films for PolyGram's London-based production company PolyGram Filmed Entertainment. An Anglo-Dutch film studio, PolyGram Films became a major Hollywood competitor. In 1999, PolyGram was sold to Seagram and merged with MCA Music Entertainment, to form Universal Music Group. PolyGram Films was sold and folded into Universal Studios in 1999.
Although contractually allowed to produce any film with a budget of up to $35 million, on a practical basis, Bevan and Fellner consult with studio executives at Working Title's parent company NBCUniversal.Working Title is located in London, and is known for having a limited number of employees. The company also has other offices located in Los Angeles and Ireland.
examples of films they have produced:
Notting hill
bridget jones diary
love actually
rush
definitely, maybe
johnny english
look at institutions
Oden, tyneside cinema etc
-illegal downloads etc
How you watch movies
-DVDs
-cinema
-downloads
audience
-the people that go to the cinema or view in any other way
Discuss own experience of watching films- which is your preferred way
research
-vertical and horizontal integration:
Vertical integration is the process in which several steps in the production and/or distribution of a product or service are controlled by a single company or entity, in order to increase that company’s or entity’s power in the marketplace.
Horizontal integration is a strategy where a company acquires, mergers or takes over another company in the same industry value chain.
Synergy
Simply defined, it means that the whole is greater than the sum of its parts. It’s the ‘strategy of synchronising and actively forging connections between directly related areas of entertainment’. New Technologies support this process – web, dvd, downloading. Media institution exploit various platforms to sell various products related to one film (e.g. film and soundtrack ). Symbiosis is the linking up of various companies to make profits from one product.
convergence (cross media convergence and technological convergence)
Convergence is the process by which a range of media platforms are integrated within a single piece of media technology. For example the new X Box 360 is a games console, a DVD player, an internet modem. The iphone is a phone, a camera, a video camera, an mp3 player, an FM radio, a games console, a web browser, a palmtop computer. This demonstrates ‘convergence’ of a wide range of technologies. Media institutions recognise that audiences enjoy using converged technology, want to consume media in a variety of different ways (including ‘on the go’) and provide short form content for downloading eg video clips, trailers, music videos, jingles, wallpapers, music tracks etc
distribution
In marketing, distribution is the process of moving a product from its manufacturing source to its customers. In computer software, distribution is the phase that follows packaging. The package will be on some distribution medium, such as compact disc, or may be simply located on a server where customers can download it electronically.
exhibition
To present something
proliferation
a sudden increase in number or amount
conglomerates
A media conglomerate, media group or media institution is a company that owns large numbers of companies in various mass media such as television, radio, publishing, movies, and the Internet. Media conglomerates strive for policies that facilitate their control of the markets around the world.
consumption
Media consumption or media diet is the sum of information and entertainment media taken in by an individual or group. It includes activities such as interacting with new media; reading books and magazines; watching television and film; listening to radio; and so on.
Exchange
the unintended use of an institution’s media text (i.e. a film) by OTHER PEOPLE who use the film or parts of it to form new texts. What happens to a film, etc. after the public get their hands on it using digital technology
Media ownership (The big 6)
UK and hollywood practices
-really good british or hollywood film that i enjoyed for a case study- how did they market this film e.g. Facebook, youtube, word of mouth etc
3 key things we will look at:
production: how the company funds the film, how and where it was filmed
Distribution: how warp and working title get their films seen, how the film physically gets to the cinema and how it is marketed e.g posters, social networks etc
Exhibition: how the audience sees the film, within this look at exchange of films
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